Business Statistics Using EXCEL and SPSS
- Nick Lee - Warwick Business School, UK
- Mike Peters
A book about introductory quantitative analysis, the authors show both how and why quantitative analysis is useful in the context of business and management studies, encouraging readers to not only memorise the content but to apply learning to typical problems.
Fully up-to-date with comprehensive coverage of IBM SPSS and Microsoft Excel software, the tailored examples illustrate how the programmes can be used, and include step-by-step figures and tables throughout. A range of ‘real world’ and fictional examples, including "The Ballad of Eddie the Easily Distracted" and "Esha's Story" help bring the study of statistics alive.
A number of in-text boxouts can be found throughout the book aimed at readers at varying levels of study and understanding
- Back to Basics for those struggling to understand, explain concepts in the most basic way possible - often relating to interesting or humorous examples
- Above and Beyond for those racing ahead and who want to be introduced to more interesting or advanced concepts that are a little bit outside of what they may need to know
- Think it over get students to stop, engage and reflect upon the different connections between topics
An ideal resource for undergraduates taking introductory statistics for business, or for anyone daunted by the prospect of tackling quantitative analysis for the first time.
Supplements
- Answers to in-text exercises and think it over boxes in the book
- Workbooks
- Answer books
- Datasets (including figures & tables files)
- Videos
- Answers to in-text exercises and think it over boxes in the book
- Datasets
- Workbooks for self-study
This book offers readers huge support in relating theoretical concepts with practical issues. The authors take a caring approach and have a good understanding of what many business students need the most.
This book is taking the challenging and making it understandable. It contains useful advice on the application of statistics to a variety of contexts. I particularly like the focus on decision making and the point that understanding statistics can be useful for managers and help you in your work.
It is a technically well-written thorough text and at the same time easy read, which I am sure will be appreciated by both students new to SPSS and the professionals who need a quick refresh. The book covers the main theoretical concepts in enough depth to be used at both undergraduate and postgraduate levels (especially on MBA and DBA programmes), and at the same time supports the development of the skills needed to use one of the most widely used statistical programmes, not only in the business, but also in other social science disciplines. A read that I do not hesitate to recommend to any eager student of statistics.
Quantitative data analysis is explained in a very informative way that is easily comprehensable for many students who are new to research.
It is quite easy for students to follow and also contains useful material for them.
useful resources and easy to read
A very good starting place for under and postgrad students. Often complex concepts are explained in a plain language making it user-friendly. Highly recommended and already adopted in our courses.
This is an excellent book which we will recommend to students and I have suggested be bought for the library.
The book covers such a range of topics and is for my class too much focussed on business aspects that I would only confuse my students who are starting very fresh in their career as Sociology students.
Clear and comprehensive.
