Responding to the increasingly scientific nature and complexity of surveys with The SAGE Handbook of Survey Methodology

London, UK. Exploring both the increasingly scientific endeavor of surveys and their growing complexity, The SAGE Handbook of Survey Methodology, published by SAGE Publishing, provides a comprehensive guide to conducting survey research studies. 

As different data collection modes and information sources are combined and Survey Methodology becomes a more structured field of research, the Handbook provides an essential, up-to-date tool for researchers. With a team of international experts, the Handbook looks at local and national specificities, as well as problems of cross-national, comparative survey research. The chapters are organized into nine major sections, each of which represents a stage in the survey life-cycle:

• Basic Principles
• Surveys and Societies
• Planning a Survey
• Measurement
• Sampling
• Data Collection
• Preparing Data for Use
• Assessing and Improving Data Quality
• Further Issues

As the editors, Dominique Joye, Christof Wolf, Tom W. Smith & Yang-chih Fu, explain:

“There are a lot of reasons to publish a new handbook of survey methodology. Above all, the field of survey methodology is changing quickly in the era of the Internet and globalization. Survey methodology could also be seen as a bridge between disciplines, resting on the shared methodological preoccupations between specialists of very different fields. These are some of the challenges we are addressing here.”

More about the title can be found here.

A FREE 30-day online trial of SAGE Knowledge, including The SAGE Handbook of Survey Methodology, is available by emailing librarysales@sagepub.co.uk.

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The SAGE Handbook of Survey Methodology

July 2016                                   740 pages

ISBN:  9781446282663             Print Price: £120  

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Sara Miller McCune founded SAGE Publishing in 1965 to support the dissemination of usable knowledge and educate a global community. SAGE is a leading international provider of innovative, high-quality content publishing more than 950 journals and over 800 new books each year, spanning a wide range of subject areas. Our growing selection of library products includes archives, data, case studies and video. SAGE remains majority owned by our founder and after her lifetime will become owned by a charitable trust that secures the company’s continued independence. Principal offices are located in Los Angeles, London, New Delhi, Singapore, Washington DC and Melbourne. www.sagepublishing.com