Models for Innovation Diffusion

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Vijay Mahajan - BASIX, Hyderabad, India
Robert A. Peterson - University of Texas, Austin, USA

Volume: 48

Series:
Quantitative Applications in the Social Sciences

May 1985 | 88 pages | SAGE Publications, Inc

Description
Contents

Presents a powerful set of techniques for investigating the temporal diffusion process of any innovation. In addition, this volume outlines several widely used diffusion models and suggests their appropriate applications.

Available Formats

ISBN: 9780803921368	Paperback	Suggested Retail Price: $46.00	Bookstore Price: $36.80
ISBN: 9781452210292	Electronic Version	Suggested Retail Price: $38.00	Bookstore Price: $30.40

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Basic Concepts

The Fundamental Diffusion Model

Flexible Diffusion Models

Extensions and Refinements

Illustrative Applications

Status and Outlook

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