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Communication in Action
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Communication in Action

First Edition


January 2025 | 424 pages | SAGE Publications, Inc
Through a narrative, practical approach enriched with inclusive examples, Communication in Action inspires students to think critically about the role of effective communication in driving meaningful change within their own lives and communities. Author Jonathan Bowman empowers students to apply fundamental communication principles in daily life, fostering self-awareness and an understanding of diverse perspectives. Each chapter includes activities that motivate students to engage with their online and in-person social networks, practicing effective communication for personal and professional growth. Bowman also challenges students to confront issues of power, privilege, and social justice by encouraging them to take impactful actions—whether through direct interaction or civic involvement and engagement. With engaging discussions of core concepts and contemporary examples, this text not only encourages students to explore how effective communication can drive change in their lives but also inspires a new wave of communicators committed to fostering community well-being.

 
Preface
 
Acknowledgements
 
About the Author
 
Chapter 1: Using Messaging and Channels
Introducing Communication and Messaging

 
Foundational Models of Communication

 
Types of Communication Contexts

 
Competence and Connection

 
Chapter Summary

 
Key Terms

 
Discussion Questions

 
 
Chapter 2: Our Audience: The Self and Others
Elements of Identity

 
Influences on Identity

 
Identity Theories

 
Identity Management

 
Perceiving and Engaging Others

 
Chapter Summary

 
Key Terms

 
Discussion Questions

 
 
Chapter 3: Understanding Communities and Contexts
Communication as the Primary Social Process

 
Communication and Difference

 
Power and Privilege

 
Chapter Summary

 
Key Terms

 
Discussion Questions

 
 
Chapter 4: Verbal Messaging
Rhetorical Foundations

 
Symbols

 
Language and Word Choice

 
Verbal Messaging Theories

 
Chapter Summary

 
Key Terms

 
Discussion Questions

 
 
Chapter 5: Nonverbal Messaging
Nonverbal Communication and Messaging Principles

 
Nonverbal Channels and Codes

 
Unexpected Nonverbal Behaviors

 
Chapter Summary

 
Key Terms

 
Discussion Questions

 
 
Chapter 6: Listening in Community
What is “Listening”?

 
Hindrances to Listening

 
Engaging Effective Listening

 
Responding in Community

 
Chapter Summary

 
Key Terms

 
Discussion Questions

 
 
Chapter 7: Interpersonal Connections
Characteristics of Interpersonal Relationships

 
Relationship Types

 
Relational Development

 
Sustaining Close Relationships

 
Chapter Summary

 
Key Terms

 
Discussion Questions

 
 
Chapter 8: Group Connections
Group Identification

 
Group Goals and Development

 
Challenges Associated with Group Processes

 
Group Communication Competence

 
Chapter Summary

 
Key Terms

 
Discussion Questions

 
 
Chapter 9: Intercultural Connections
Cultures, Communities, and Difference

 
Identification

 
Power and Precedent

 
Theories of Intercultural Connections

 
Intercultural Communication Competence

 
Chapter Summary

 
Key Terms

 
Discussion Questions

 
 
Chapter 10: Organizational Connections
Organizational Communication Cultures

 
Organizational Structures

 
Leadership in Groups and Organizations

 
Peer Relationships

 
Organizational Communication Competence

 
Chapter Summary

 
Key Terms

 
Discussion Questions

 
 
Chapter 11: Conflict and Justice
Understanding Conflict

 
Patterns of Conflict

 
Communication Climates

 
Managing and Moving on From Conflict

 
Chapter Summary

 
Key Terms

 
Discussion Questions

 
 
Chapter 12: New Media
Defining New Media

 
Interpersonal Effects

 
Mediated Communication Competence

 
Chapter Summary

 
Key Terms

 
Discussion Questions

 
 
Chapter 13: Public Expression: Audience Analysis and Speech Delivery
Considering Your Speaking Context: Audience Analysis

 
Engaging an Audience

 
Delivery Styles

 
Communication Apprehension

 
Using Visual Aids

 
Chapter Summary

 
Key Terms

 
Discussion Questions

 
 
Chapter 14: Public Expression: Speech Types and Contexts
Motivations for Speaking

 
Informative Speaking

 
Persuasive Speaking

 
Commemorative Speaking

 
Chapter Summary

 
Key Terms

 
Discussion Questions

 
 
Chapter 15: Public Expression: Researching/Organizing Speeches
Structure and Organization

 
Openings/Closing

 
Research and Supporting Materials

 
Chapter Summary

 
Key Terms

 
Discussion Questions

 
 
Appendix A: Media Processes and Effects Overview
 
Appendix B: Interviewing
 
Glossary
 
References

Supplements

Instructor Resource Site
For additional information, custom options, or to request a personalized walkthrough of these resources, please contact your sales representative.

LMS cartridge included with this title for use in Blackboard, Canvas, Brightspace by Desire2Learn (D2L), and Moodle

The LMS cartridge makes it easy to import this title’s instructor resources into your learning management system (LMS). These resources include:
  • Course management system integration makes it easy for student test results and graded assignments to seamlessly flow into the instructor's gradebook.
  • Test banks, aligned to Bloom's Taxonomy, provide a diverse range of 100 test items per chapter, including multiple choice, true/false, and short answer.
  • Lecture notes provide instructors an outline and the key concepts in each chapter to aid in lecture preparation.
  • PowerPoint® slides offer a flexible, accessible, and customizable solution for creating multimedia lectures.
  • Figures and tables from the book are available to support lecture preparation and class discussions.
Don't use an LMS platform?

You can still access the online resources for this title via the password-protected Instructor Resource Site.
Key features
  • This text is available in Sage Vantage, an intuitive learning platform that integrates quality Sage textbook content with assignable multimedia activities and auto-graded assessments to drive student engagement and ensure accountability. Unparalleled in its ease of use and built for dynamic teaching and learning, Vantage offers customizable LMS integration and best-in-class support.
    • Flashcards and note-taking tools help students better prepare for class.
    • NEW! Audiobook Player allows students to listen to text content, boosting comprehension and retention. It offers flexible, on-the-go access, engaging both reluctant readers and auditory learners, improving the overall reading experience.
    • The Offline Reading option in the Student Dashboard offers greater accessibility to Vantage’s reading content, regardless of where students are or how strong their internet connection may be.
  • Narrative and practical approach covers core traditional communication concepts while encouraging students to self-reflect and critically think about how to drive meaningful change within their own lives and communities.
  • Emphasis on topical issues that come from a justice-based orientation including action-driven civic engagement, inclusive representation, power/privilege, confronting differences, and social justice.
  • Diverse and inclusive examples that will engage and connect with today's students.
  • Activate Your Learning boxes present opportunities for practical application through achievable action plans related to chapter content.
  • Apply What You'd Do boxes encourage critical thinking by giving students the chance to consider their reaction to a variety of contexts and situations where decisions have to be made.
  • Include Other Perspectives highlights issues that arise while confronting differences alongside practical, real-world examples of communication issues in diverse contexts.
  • Exchange New Ideas feature interviews with noteworthy individuals, describing various methods they use to apply communication concepts in their workplace, advocacy roles, and in their communities.

Sample Materials & Chapters

Ch1-2


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