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Tourism Management
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Tourism Management
An Introduction

Fourth Edition


December 2026 | 408 pages | SAGE Publications Ltd

Tourism is one of the world’s most influential and far-reaching industries, but how do we manage its growth while balancing the needs of businesses, tourists, and local communities? This book provides you with the essential foundation needed to navigate this complex field. Structured around three core pillars - the supply and demand for tourism, its diverse impacts, and effective management and marketing strategies - this book breaks down the industry into clear, manageable themes.

This updated fourth edition is designed to bring tourism concepts to life through a global lens. You will explore real-world issues via international case studies from regions including Asia, Africa, and South America.

To support your learning and assessment preparation, the book features:

  • Active Learning Tools: Reflective questions and self-test chapter summaries to help you check your understanding as you go.
  • Essential Terminology: A dedicated glossary to help you master and accurately reference key tourism management terms.
  • Practical Context: Coverage of contemporary challenges, from sustainability to digital transformation.

This text is your go-to resource for introductory tourism modules. It is complemented by a suite of online resources for lecturers, including PowerPoint slides and a comprehensive Teaching Guide.


 
Part I: Tourism Overview
 
Chapter 1: Introduction
 
Chapter 2: Understanding Tourism
 
Part II: Tourism Supply and Demand
 
Chapter 3: Source Markets for Tourism
 
Chapter 4: Tourism Demand
 
Chapter 5: Tourism Suppliers
 
Chapter 6: Intermediaries in the Tourism System
 
Part III: Impacts of Tourism
 
Chapter 7: Tourism Destinations
 
Chapter 8: The Economic Impacts of Tourism
 
Chapter 9: The Social and Cultural Impacts of Tourism
 
Chapter 10: The Environmental Impacts of Tourism
 
Part IV: Tourism Management and Marketing
 
Chapter 11: Tourism Marketing
 
Chapter 12: The Management of Visitors
 
Chapter 13: Public Sector Involvement in Tourism
 
Part V: Tourism Ahead
 
Chapter 14: Tourism and the Future

Review for the Third Edition:

The book is well put together. Very easy to understand, read, and teach. Very helpful resources came along with the book. My students really learned a lot.

Sarala Morrow
Hospitality & Tourism Mgmt Dept, Purdue University Northwest
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Key features
KEY FEATURES:

Ø      Offers a solid, accessible introduction for students just starting their tourism studies, which is concise yet comprehensive.

Provides a foundation in tourism based on the structure of most tourism courses.   

Packed with helpful features to aid learning, including case studies and reflective questions, snapshot examples, glossary terms and self-test questions.

Explores a variety of international cases and examples, including from Asia, Africa and South America.

This new edition has updated examples, case studies, and 'snapshot' examples for contemporary contexts, exploring developments in technology and society since the previous edition, and the impact this has had on tourism 

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